Why do we need a sense of ritual？

Why do we need a sense of ritual？

Haruki Murakami said, " A sense of ritual is a very important thing.When drinking milk, you wipe off the white foam from my mouth, it is a ritual feeling, you adjust my tie, you squat down to tie my shoelaces, and the first knife to cut the cake, and take down the plastic packaging of the new book are also ritual feeling."You can imagine how important the sense of ritual is to life.

Not just life, the goods we usually use also need a sense of ritual.If a commodity is exposed, and the product is not very outstanding, then such a commodity will not attract the public eye.If you use packaging boxes (paper boxes, leather boxes, wooden boxes, rubber boxes) to package the goods, then the value of the goods will be greatly improved, but also will attract people's attention.For example, put a ring into an LED box, the ring is shining by beams, which will no longer be a normal ring.

On Christmas Eve, if you put an apple into a beautiful packaging box, then the value of the apple will be increased several times.Why do people wrap them in very beautiful boxes before giving their gifts?Because the gift itself is not so expensive, and a dazzling package can make it double its value.A perfect packaging for the gift, you will have a small sense of achievement.

The happiness of the receiver will also bloom from the moment they see the exquisite packaging box.