What do you need to consider when customize the packaging box?
If you want your product to stand out from the retail shelves, you need to ensure that the products as well as high-end packaging boxes are superior to your peers.Consumers usually compare multiple products when shopping. So how can packaging box manufacturers show the information and advantages of products through packaging boxes to promote product sales?
We all know that first impressions of product packing boxes are important.Therefore, the brand side should pay special attention to the design and production of packaging boxes.Excellent retail packaging can not only transport well, but also impress consumers to increase the value of the product. When customizing packaging boxes, packaging box manufacturers should pay special attention to the following two points.
1. The size is not appropriate.Large boxes can help products stand out on retail shelves, but failing to meet customer expectations may backfire. Large packaging boxes can improve customers' sense of expectation for products. When the customer opens the box, if the gap in the box is too large and the product is too small, it causes the failure to meet the customer's expectations, thus reducing the customers' trust in the brand. In addition, it will also affect the production cost, material cost, transportation cost and storage cost of the packaging box.
2. Poor box structure: the structure of the box determines the opening mode and safety of the box. The clamshell box is the easiest to open and close, and the heaven and earth cover box is the best safe, but both the world cover box and the clamshell box can not save the transportation space like the folding box. When choosing the packaging box structure, it is necessary to comprehensively consider the characteristics of the product after the selection.