How can the gift box packaging design really meet the needs of customers?
What kind of gift box packaging can really meet the needs of customers?I believe this problem is a lot of packaging boxes (rubber box, wooden box, carton, necklace box, watch box, cigarette box, wine box, tea box, perfume box, jewelry box) manufacturers have been more concerned about a problem.Packaging box design should be able to attract the attention of consumers, so that it is possible to be bought.
First,color. Learn to analyze the psychology of consumers who like a certain gift box, and study which color they will like.For example, if female consumers need to buy cosmetics boxes, then they are most likely to prefer bright colors (red, pink, purple, orange, yellow).So the packaging box manufacturers should design more than the color of the gift box packaging.
Second, choosing different packaging box materials for different customers.If the customer has relatively high requirements on the packaging box materials, then the manufacturer should choose the good production materials.If the customer needs a cost-effective packaging box, then the manufacturer can choose the ordinary production materials.Don't do one size fits all, all the boxes are made of the same material.
Third,the pattern of the gift box package design is also important.The pattern of the packing box is best representative.For example, like the company's logo, with a design to show the connotation, which is the most successful design.
Finally,properly use of the element.Some elements are often used in the gift box packaging design, which will make the packaging box look high-end and beautiful.If the elements are used properly, they can highlight the style of the product.